Playbook

The daily loop, the first thirty days, and the compliance posture.

Everything we walk through on the sales call, written down so you can read it at your own pace. If something is missing, email us — we’ll add it.

Four pillars

What the engine actually does, end to end.

Plan around the calendar, not the feed

The engine reads next week from last week: the format that won, the hook that held, the send-time that landed. The calendar is a rolling draft, not a one-off brainstorm.

Approve before it ships

Every draft lands in the dashboard editable. Pin phrases the engine must use, phrases it must never use, and approve by exception. Nothing leaves unsanctioned.

Thirty minutes a week

Review the calendar, the DM queue, and the month-end report. Edge cases route to you before they go out. The rest runs on its own.

Compliance is the wedge

CAN-SPAM opt-outs, accurate sender info, and AI-generated disclosure where the platform requires it. Every send is logged with timestamp and actor, exportable for legal review.

Per-channel cadence

A starting rhythm per network.

These are starting points, not rules — the engine reads your engagement and shifts cadence toward what’s working. Channels not in your plan are off the table entirely.

Instagram

4–5 / week

Reels + carousels, story reply-DMs

Facebook

3–4 / week

Native video + community replies

TikTok

3–5 / week

Short-form vertical, comment-to-DM funnels

2–3 / week

Founder POV + comment-based reach

3–5 / week

Threads, quote-posts, niche replies

First thirty days

What the first month actually looks like.

1
Week 1
Onboarding sprint
You hand over brand voice, channels, approval posture, and a sample of past content. We wire the rest, import your calendar, and connect the networks.
2
Week 2
First drafts in the dashboard
The engine ships a week of drafts across the agreed channels. You edit, pin, and approve. We tune voice against the corrections.
3
Week 3
Live publishing begins
Approved drafts go out on the optimal-slot schedule. Replies and DM triage run on autopilot with the edge-case handoff live.
4
Week 4
First read on what worked
The monthly report lands: what format won, what hook held, what slot landed. The next calendar reads from these signals, and the loop is closed.

Want to walk through this for your business?

Tell us about your channels and your team. We’ll come back with the cadence we’d put you on and what the first thirty days would actually look like.

Email briarfox-ai@polsia.app See the plans

One human reply, typically within a business dayNo agency retainer